Posted by Ryder Sugden
July 20th, 2010
USdigital has launched a website for North West housebuilder, Chelford Homes . Chelford Homes are currently building new homes in Bispham, St Helens, Blackpool, Bury and Preston.The new website showcases all of these developments along with available properties, housetypes, prices, and opening times.The website features a content management system enabling Chelford Homes to update all website pages and manage [...]
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Tags: Chelford homes, housebuilder, web design
Posted in Chelford homes, web design | No Comments »
Posted by johnk
June 25th, 2010
The many forms of communication are often discussed in terms of how they can develop and generate opportunities. Little is said however of its uses when everything is going wrong and the only coverage you are getting is negative. Why is this?
When it is, it is often spoke of as being better than none [...]
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Tags: Bad Press, Communications, marketing
Posted in branding, marketing communications | No Comments »
Posted by johnk
June 15th, 2010
The foundations of any company’s business model, irrespective of their size or sector, are formed by their corporate identity and brand positioning. This is somewhat common knowledge but of increasing importance as marketing budgets are tightened.
Establishing a strong, well known identity is not an easy task but the gains of successfully doing so are [...]
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Tags: Advertising, brand positioning, corporate identity, full service marketing communication agency, marketing, Public Relations
Posted in branding, marketing communications, online advertising | 1 Comment »
Posted by johnk
June 7th, 2010
Unsworth Sugden’s advertising division and digital marketing division, US Digital, have combined their specialities to great effect for the Woodland Trust. Their knowledge of advertising and the importance of utilising a strong online presence has allowed the Woodland Trust to find the right candidates for numerous positions.
Thanks to an effective combination of print, website [...]
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Tags: Advertising, online presence, print, print vs online advertising, Unsworth Sugden, US Digital, website design, website development
Posted in Pay per click advertising, online advertising, web design, web design leicester | 1 Comment »
Posted by johnk
May 28th, 2010
The importance of effective marketing and PR has never been so apparent. Take the recent election for example. Much has been made of forgotten microphones, misplaced statements, media appearances and if the formation of a coalition government will be accepted.
What is clear is the power of our, the public’s, perceptions. Reputation management, whether it [...]
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Tags: Advertising, marketing, Online Marketing, Public Relations, Reputation Management
Posted in email marketing, web design, web design leicester | 1 Comment »
Posted by Ryder Sugden
April 14th, 2010
USdigital has a new recruit in the shape of John Kendall.John will be a project co-ordinator for USdigital to help ensure the smooth process of client website projects from start to finish.John has experience at working for several marketing companies and is already proving a real asset to the team.
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Tags: USdigital, web design leicester, website management
Posted in web design leicester | No Comments »
Posted by Lewis
February 2nd, 2010
USdigital has recently created three Flash animations for the new website of leading regional chartered accountants, Newby Castleman, as part of a re-brand exercise.
The Leicester-based firm approached us to create two animations based on the straplines, “Forward Thinking Advice” and “Leading the Way - Personally“, plus a third for its careers page.
As well as being [...]
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Tags: branding, flash
Posted in flash animation, online advertising | 1 Comment »
Posted by Ryder Sugden
December 23rd, 2009
USdigital has launched a new website for The Regency Hotel and Restaurant in Leicester. The website for the famous hotel adopts an upmarket feel and offers a full content management system
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Tags: Hotels Leicester, web design
Posted in web design leicester | No Comments »
Posted by Lewis
November 6th, 2009
Designers have known about it for some time now. Developer’s have known about it for years.
Internet Explorer 6 - still one of the world’s most popular browsers - continues to cause web design headaches nearly a decade after it was released, and remains the bane of a developer’s bug-fixing workload, and hindrance to a designer’s [...]
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Tags: ie6, websites
Posted in web design | 1 Comment »
Posted by Ryder Sugden
October 19th, 2009
Some solid SEO tips…
Be bold. Use the <b> </b> tags around some of your keywords on each page. Do NOT use them everywhere the keyword appears. Once or twice is plenty.
Deep linking. Make sure you have links coming in to as many pages as possible. What does it tell a search engine when other web [...]
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Posted in linking, search engine optimisation, site maps | No Comments »