About USdigital

Posts Tagged ‘online presence’

USdigital appointed for several website projects!

Posted by johnk
June 16th, 2011

Since our last post on how USdigital can help start-up and young businesses develop a strong online presence, we’ve been appointed to work on a number of website design and build projects. These new clients range from specialists in green architecture and landscaping, industrial fasteners and construction products and a scoreboards supplier reflecting the power of the internet in reaching those all important niche markets.

Tiga Europe have selected Usdigital to design and build a website which highlights their green roof garden and living wall products to customers whilst making information on their benefits to the environment easy to access. The website will also utilise a content management system which will keep update costs to a minimum by allowing all content to be edited in-house.

SEAC were looking to update to a modern website and chose USdigital after viewing a selection of our progressive designs. The website is to use a clean design with clear navigation to enable the user to browse and select the product information required from SEAC’s extensive product catalogue.

USdigital have been appointed to produce a website for rugby and football scoreboards following the success of Durant Cricket’s website of a similar nature. 

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Looking to launch a new business?

Posted by johnk
May 11th, 2011

Apprentice fever has hit our TV screens again and is likely to dominate office chat in the weeks to come. In this series candidates are competing for an investment in their own business rather than a 6 figure salary as Lord Sugar aims to show that despite the current economic situation there is still the opportunity to make money.

A strong online presence is key to any new or young business. USdigital have recognised this with their new start-up business website and online advertising packages. Ranging from small brochure websites to spread the reach and awareness of a business to e-commerce websites showcasing a range of products, USdigital can create the bespoke solution for all requirements.

It doesn’t just stop at websites. Here at USdigital we understand the importance of being on the first page of search engine listings for phrases key to the success of the website as well as utilising pay per click advertising opportunities.

For no obligation advice on how USdigital can help you please contact one of our team who are always happy to use their enthusiasm for all things digital to help you.

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Looking to be found

Posted by johnk
August 11th, 2010

The internet is by far one of the largest marketing tools open to companies of all types and sizes. The expectancy of companies and organisations to have a website is so great that it’s a shock if they don’t have one.

This large volume means that for some time it has no longer been good enough to simply have a website. With the majority of users preferring search engines to find what they want, failure to manage your online presence such as where it appears in their rankings results in losses to competitors.

Search engine optimisation (SEO) and pay per click advertising (PPC) create opportunities to stand out in crowded market places and direct traffic to your website. An effective combination of SEO and PPC creates and/or improves online brand awareness with this also being reflected on the high street and in commercial centres.

SEO is considered the more common tool for improving search engine listings but PPC allows keyword effectiveness to be analysed so the most effective combination of SEO and PPC can be selected.

Controlling your site’s online presence isn’t just about climbing the rankings to the top listings. Already a reputable leader in your market place? Social networking allows a huge scope for freedom of speech. If a site isn’t optimised there is a risk of other people’s views on your company being more visible than how you portray yourself.

Is your site doing all it can for you?  

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Print and Digital Marketing Complement for Success

Posted by johnk
June 7th, 2010

Unsworth Sugden’s advertising division and digital marketing division, US Digital, have combined their specialities to great effect for the Woodland Trust. Their knowledge of advertising and the importance of utilising a strong online presence has allowed the Woodland Trust to find the right candidates for numerous positions.

Thanks to an effective combination of print, website design and website development, the Woodland Trust was inundated with strong, high quality applicants. This proves the internet has not yet completely outdated print and that the qualities of both can be used to great affect.

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